You’re not behind on AI. You just haven’t been taught by someone who actually builds it.
Most “AI courses” are made by people whose only product is the course. I build AI products for a living — agents, tools, the real thing — and I’ll teach you to actually use AI in plain English. No jargon. No hype. No feeling stupid.
Eric — startups acquired by Google, Ford & Nest · former Zapier engineer · builds AI agents today.
one email · the chapter, instantly · no spam
That gold sliver is the entire history of AI you can talk to. Nobody has decades of experience — the “experts” online started months before you.
You feel like you got a memo everyone else read.
You’ve watched everyone around you start talking about AI like they got a memo you missed. You’ve maybe opened ChatGPT once, typed something, got a so-so answer, and quietly closed the tab — and wondered if you’re too late, too old, or too non-technical to ever really get it.
Here’s the truth, from someone on the inside: the tools that have you anxious are only a few years old. You are not behind. You’ve just never had it explained by someone who understands it deeply and can talk to you like a human. That’s the whole point of this course.
Here’s the whole trick, in one screen.
Most people type one thing, get one answer, and give up. Watch what actually makes it work:
You’re not asking a question — you’re having a conversation. The magic isn’t the first answer; it’s what you say next. That one shift changes everything.
This is for you — and honestly not for everyone.
- You can text and browse the web. That's every skill required.
- You've felt that quiet “am I too late for this?”
- You want plain-English usefulness — not jargon, not hype.
you already build with AI every day. You’re past this — send it to someone who isn’t.
Learn it from someone who builds the real thing.
I’m Eric. I’ve spent my career building software — including startups acquired by Google, Ford, and Nest. I’m a former Zapier engineer, and today I build AI products: autonomous agents, developer tools, the infrastructure other companies use to ship AI.
I’m not teaching AI from the outside looking in — I build the exact systems everyone’s talking about. But building it isn’t the same as explaining it, and most builders are terrible at the second part. I’m not. You get the rare combination: someone at the frontier of this technology who’ll explain it like a friend, not a lecture.
Two ideas demystify the whole thing.
No math, no jargon. Understand these two and you can use AI well — and know when not to trust it.
By the end, you’ll be the person who…
- Sits down with any AI tool and gets real value out of it — for work and life
- Writes prompts that get genuinely good results, not generic mush
- Knows exactly when to trust AI and when it's confidently wrong
- Uses AI for the annoying parts of your job and your week, and gets time back
- Stops feeling behind — for good — because you understand the fundamentals that don't change
Good results aren’t magic words.
It’s just clear asking — a skill you already have. Same task, two ways:
“Write a cover letter.”
“Write a 200-word cover letter for a marketing role at a small B2B company. I'm a teacher switching careers — confident, not arrogant. Here's the job post: […]”
Eight stops, from lost to fluent.
Each module is built around real tasks, not theory. All eight are written and ready — Module 1 is free to read in full, and you can preview every other stop.
Your First Real Conversation
~60 minSet up and get a genuine win in the first hour.
start here — free →How It Actually Works (Just Enough)
~75 minThe one mental model that makes everything click. No math.
preview this stop →Prompting Like You Mean It
~90 minThe highest-leverage skill, in a few simple moves.
preview this stop →AI for Everyday Life
~75 minEmail, planning, learning — the small wins that add up.
preview this stop →AI at Work
~90 minDraft, think, and analyze faster without embarrassing yourself.
preview this stop →Beyond Text
~75 minImages, voice, documents, and your phone's camera.
preview this stop →Judgment, Privacy & Doing This Responsibly
~90 minVerify what matters, protect yourself, spot the new scams.
preview this stop →Staying Current Without Burning Out
~60 minA 30-minute monthly habit so you never feel behind again.
preview this stop →Plus short explainer videos for the tricky concepts, quick knowledge checks, and a personal AI playbook you build as you go.
How it works.
- Self-paced
- Do it in a weekend or one module a week. Lifetime access.
- Built for normal humans
- If you can text and browse the web, you have every skill required.
- Hands-on
- You practice on your own real tasks, not toy examples.
Founding enrollment.
- All 8 modules — the full route, lost to fluent
- Live AI practice + guided, hands-on labs
- Short explainer videos for the tricky bitsrolling out
- Quick knowledge checksrolling out